Objectified in the second film in a 3 part design trilogy by Gary Hustwit. The first being the film Helvetica. Objectified promises us an insight into the creative minds of product designers from Jonathan Ives to Karim Rashid. And discusses how everyday objects literally shape our lives.
Check out the trailer above and for more info go to the website:
Thursday 11 February 2010
Objectified the Movie
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A bit of the exquisite autistic in every designer, a bit of the present cult to the object, Jonathan Ives embodies so well with his charming voice over for every new apple product video ( just that is worth every penny they pay him )... for good or bad, it seems to represent the sign of our times.
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